Category Archives: Uncategorized

Find the Negotiation Need Under the Position

Stated positions are clues. Better negotiators find the business need underneath the demand and solve [...]

Ask Five Whys Before You Negotiate the Fix

Surface problems invite expensive concessions. The 5 Whys helps you identify the real source before [...]

Questions Lead the Negotiation Without Forcing It

Thoughtful questions gather information, lower tension, and help you lead the negotiation without turning every [...]

EBITDA: The Executive-Level Negotiation Filter

EBITDA helps negotiators frame larger deals in the language executives use to judge operational profitability, [...]

Reverse Why: Let Them Say Your Value Out Loud

The Reverse Why turns your counterpart into the source of your value case. Ask why [...]

Structural Leverage vs. Situational Leverage

Learn the difference between structural leverage and situational leverage, and how to use the leverage [...]

Core Interests: The Human Layer Under the Deal

Price and terms matter, but business negotiations move through people. Core interests help you understand [...]

The Reverse: Answer Pressure With a Better Question

The Reverse helps you respond to pressure with a targeted question, buying time and surfacing [...]

Validate Value Before You Build the Offer

Value validation helps you confirm what your counterpart actually cares about before you build the [...]

Bracket Your Target Before You Anchor

Bracketing protects your negotiation target by creating room to move from your opening position without [...]