Category Archives: Uncategorized

The Mistake That Costs B2B Negotiators the Most Money (And How to Stop Making It)

After $3 billion in negotiations, I can tell you with certainty what costs most B2B [...]

Tariffs Just Reshuffled B2B Negotiation Power Dynamics. Here Is What To Do About It.

Tariffs are forcing supplier-retailer renegotiations across every category. The companies winning are not the biggest [...]

Tariffs Just Reshuffled B2B Negotiation Power Dynamics. Here Is What To Do About It.

Tariffs are forcing supplier-retailer renegotiations across every category. The companies winning are not the biggest [...]

Tariffs Just Reshuffled the Power Dynamics in B2B Negotiations. Here’s What to Do About It.

Tariffs are forcing supplier-retailer renegotiations across every category. The companies winning aren't the biggest - [...]